Top 5 Consumer Finance Apps in Chile Q4 2023

In the fourth quarter of 2023, the top 5 consumer finance applications in Chile showed varied performance in terms of downloads, revenue, and weekly active users. Here's a closer look at how these apps fared, based on data from Sensor Tower.

Santander Chile saw a notable fluctuation in downloads throughout the quarter. Starting at 36.6K in late September, downloads peaked at 53K in the week of October 23 and then gradually declined to 26.5K by the end of December. The app also maintained a strong user base, with weekly active users increasing from 1.08M to 1.21M over the same period.

Mercado Pago: cuenta digital experienced an upward trend in downloads, beginning at 26K in late September, reaching a high of 59.4K in mid-December, and then tapering off to 23.1K by the end of the quarter. The app's weekly active users also grew from 1.02M to 1.12M, indicating consistent user engagement.

Google Wallet had relatively stable download numbers, fluctuating between 3.5K and 4.8K throughout the quarter. Weekly active users showed a steady increase, starting at 18.4K and peaking at 32.7K in mid-December, before settling at 31.8K by the end of the year.

Splitwise demonstrated a moderate but steady performance. Downloads ranged from 1.3K to 2.2K, with a noticeable dip in mid-December. Revenue for the app varied, peaking at $563 in early December. Weekly active users remained relatively stable, averaging around 8K throughout the quarter.

Money manager & expenses showed significant fluctuations in downloads, starting at 1.5K in late September and peaking at 2.4K in early October. Revenue saw a peak of $164 in late October. Weekly active users exhibited a slight decline from 13.8K to 14.1K over the quarter.

These insights highlight the dynamic nature of the consumer finance app market in Chile. For more detailed analysis and data, visit Sensor Tower.